Tuesday, September 1

Prada Opens In Paris

Prada has announced the opening of a five-month temporary shop at Place Beauvau, in Paris, inspired by the French poet, Apollinaire.

The space was designed by Robert Baciocchi, and the spectacular facade is a reference to the image of Mirabeau bridge, the inspiration for one of Apollinaire's most famous poems.

The ground floor is asbtract in nature with a rather elaborate motif. The carpeting and sofas have all been done in lilac complemented by bronzed-metal glass displays.

The two-storey shop also flaunts the black and white chequered marble floor belonging to the Milanese history, which was seen in the original Prada store on 1913.

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